Your ad platforms are hiding revenue.
We find it.
Meta says $100K. Shopify collected $78K. We show you where the $22K went — per campaign — in 48 hours.
🔒 Read-only access. Your data is never stored. If the gap is under 5% — full refund.
The numbers don't match. Here's why.
Meta says $100K
The pixel fires at checkout. Counts the full order value. Never looks back.
Shopify collected $78K
Refunds settled 3 weeks later. Discount codes ate 20%. Chargebacks hit. The real number dropped.
Where's the $22K?
It's phantom revenue — counted by ad platforms, never deposited in your bank. Most brands don't even know it exists.
How it works
Connect (2 minutes)
Paste your Shopify API key and Meta access token. Read-only — we can't modify anything.
Reconcile (10 seconds)
We pull your actual Shopify revenue and compare it against what ad platforms reported. Per campaign.
Act (your next move)
See which campaigns are truly profitable, which are phantom, and exactly where to reallocate budget.
Real results
See what Calyxra reveals
Here's what a typical reconciliation report looks like for a DTC brand spending $51K/mo on ads.
Based on real platform data. Your audit will include full campaign-level breakdown + PDF report.
Run a free scan right now
Paste your API credentials and see your phantom revenue gap in 10 seconds. No account needed.
🔒 Security & Privacy Guarantee
Read-only access only. Data is processed entirely in-memory and is never stored on our servers.
🛒 SHOPIFY
📘 META ADS
(Optional)Don't want to connect APIs yourself?
Book a Revenue Leak Audit — $249 →We run it for you. Full branded report in 48 hours.
Pricing
Source-of-Truth Audit
- Full Shopify + Meta reconciliation
- Exact phantom revenue breakdown
- PDF report + 3 recommendations
- 30-min walkthrough call
15-min call → we run the audit → PDF delivered in 48h
Monthly Reconciliation
Early access
- Everything in audit
- Monthly monitoring + alerts
- Action Engine recommendations
- White-label PDF for clients
No credit card needed · payment setup in progress
Prefer email? Reach us at admin@calyxra.com
Don't just audit once. Monitor continuously.
After your audit, keep tracking phantom revenue automatically. Get alerts when gaps spike, monthly reconciliation reports, and always know your true ROAS.
Monthly Reports
Automated reconciliation delivered to your inbox every month
Gap Alerts
Get notified when phantom revenue exceeds your threshold
True ROAS Tracking
Always know your real return — not what Meta tells you
Find your phantom revenue in 30 seconds
Enter your numbers — no login needed.
Built for brands and agencies running Shopify + paid ads
DTC Brand Owners
Spending $20K+/month on Meta Ads? If your reported ROAS is driving scaling decisions, you need to know if those numbers are real.
Performance Agencies
Managing 3+ Shopify clients? Stop manually reconciling spreadsheets every month. Show clients the real numbers before they ask.
Media Buyers
Optimizing campaigns daily? You can't optimize what you can't measure. True ROAS ≠ reported ROAS.
Built by operators, not consultants.
We built Calyxra because we kept seeing the same problem: agencies and brands making scaling decisions based on ad platform numbers that didn't match reality. Calyxra automates what used to take hours of spreadsheet reconciliation — and gives you the truth in seconds.
Questions
What does Calyxra actually do?
In simple terms: ad platforms like Meta tell you how much revenue your ads generated. But those numbers are often inflated — they don't account for refunds, chargebacks, discount codes, and other deductions. Calyxra connects to your Shopify store and your ad account, compares what was reported vs. what was actually collected, and shows you the real numbers. Think of it as a lie detector for your ad spend.
Who is this for?
Calyxra is built for e-commerce brands and agencies running paid Meta ads on Shopify. If you spend $20K+ per month on ads and make decisions based on ROAS numbers, Calyxra shows you whether those numbers are actually real.
Do I need technical knowledge to use it?
Not at all. You just paste two API keys (Shopify + your ad platform) and click 'Run'. No coding, no spreadsheets, no setup. The whole process takes under 2 minutes. You can also try it with sample data first to see how it works.
How is this different from Triple Whale?
Triple Whale is an attribution platform — it tells you which ads drove conversions. Calyxra is a reconciliation tool — it tells you whether the revenue those ads generated actually landed in your bank. They're complementary, not competitors.
Can't I just check Shopify myself?
You can. But matching Shopify orders against Meta campaign data, accounting for refunds, chargebacks, discount codes, and taxes across dozens of campaigns manually takes hours. We do it in 10 seconds.
Is my data safe?
Yes. We use read-only API access — we literally cannot modify your store or ad accounts. All data is processed in-memory and never stored on our servers.
What do I need to connect?
A Shopify store connection (via OAuth — just click Connect) and a Meta Ads access token. Takes 2 minutes. More ad platforms coming soon.
What if my gap is small?
If your phantom revenue gap is under 5%, we refund the full $249. No questions asked.
How long does it take?
The free scan runs in ~10 seconds. The full Revenue Leak Audit is delivered within 48 hours as a branded PDF report.